Seller's Guide

Everything You Need To Know About Putting Your Home On The Market, Accepting An Offer, And Closing On Your Home.


8 Reasons to Work With a REALTOR®

REALTORS® aren’t just real estate agents. They’re members of the National Association of REALTORS® and subscribe to its strict Code of Ethics. When you're selling a home, here's what an agent who's a REALTOR® can do for you.

Selling a home typically requires a variety of forms, reports, disclosures, and other legal and financial documents. A knowledgeable real estate agent will know what's required in your market, helping you avoid delays and costly mistakes. Also, there’s a lot of jargon involved in a real estate transaction; you want to work with a professional who can speak the language.

A great real estate agent will look at your home with an unbiased eye, providing you with the information you need to enhance marketability and maximize price. Agents are also a great source for potential buyers who have questions about local utilities, zoning, schools, contractors, and more. 

Property rarely sells because of advertising alone. A large share of real estate sales come as the result of the listing agent's contacts with other industry professionals, previous clients, and others in their sphere.

Risk is a fact of life. To minimize it, real estate agents follow protocols to ensure their own safety, as well as the safety and security of you and your property. A professional agent will prescreen prospects and accompany qualified prospects through the property. They'll also help educate parties about how to prevent fraudulent dealings, such as wire fraud, that can put sales at risk.

There are many factors up for discussion in any real estate transaction. A real estate professional will look at offers from your perspective, helping you navigate the fine points to ensure you're meeting your objectives.

Most people sell only a few homes in a lifetime, usually with quite a few years in between each sale. Even if you’ve sold a home before, laws and regulations change. Real estate practitioners may handle hundreds or thousands of transactions over the course of their career.

A home is so much more than four walls and a roof. For many owners, selling a home means saying goodbye to the place where cherished family memories were made. Having a concerned but objective third party helps you stay focused on the issues most important to you when emotions threaten to sink an otherwise sound transaction. 

When you're interviewing agents, ask if they're a REALTOR®, a member of the National Association of REALTORS®. Every member must adhere to the REALTOR® Code of Ethics, which is based on professionalism, serving the interests of clients, and protecting the public. When you work with a REALTOR®, you can expect honest and ethical treatment in all transaction-related matters.

Whether you’re leaving Los Angeles or upgrading to a new space, selling your home is an exciting chapter of your life’s story– and we can help you get prepared. Follow this guide to make sure you have everything in order before you close your front door for the last time.

Seller’s Guide

  • PRICE: Homeowners who sell independently typically generate $47,000 less than if listing with an experienced agent. 
  • TIME: Let us handle the open houses, the listing flyers, the website updates. Your time is precious, and this is our job to handle!
  • ACCESS TO BUYERS: We have complete lists of buyers with specific interests to save us all time and help find the best candidate for your house quickly and seamlessly. 
  • EXPERIENCE: The paperwork involved in selling a home can be overwhelming, but we can help you immensely here. 
  • Pick a deadline for when you would like to list. Ask us for advice on best practices here in terms of more popular seasons to sell or the current market trends. 
  • Let’s look at the neighborhood and previous local sales and start to settle on the price we all think is fair for your home. Then, we will establish the maximum listing price and the minimum listing price. 
  • Review the loan payout on your current mortgage so we can determine your gain or loss. 
  • If you’re going to be buying a new home in the near future, make sure your credit score is in line.


  • We’re going to be taking lots of photos of your home, so now is the time to touch up any cabinets, get the stains out of the carpets, or make other minor changes that will enhance the look of your home. 
  • Consider getting a professional deep clean done if there have been considerable pet stains, dirt buildup, or other wear & tear. 
  • We will send you the listing description to approve beforehand but remember to tell us any details you think will help sell the home, such as a recently replaced roof, handmade built-ins, or any unique trees or flowers you’ve planted.
  • Declutter rooms and throw out things you don’t need, especially from storage spaces, since many buyers will peek inside those during the tour. This will come in handy during the move-out process that is coming soon anyways!
  • Start to store away personal touches you don’t want in the professional photos of your house. Put all valuables in a safe or remove them from the property. 
  • Weed your garden and mow your lawn to make sure they look fabulous. 
  • Think about buying a new welcome mat for the front door - the entryway is the first impression a buyer has of your home so let’s make it great!
  • Let us know dates and times you do not want the house shown, such as Sundays or after-school hours. 
  • Once we start to show the house, make sure it is being kept in a tidy manner. You don’t want to be scrambling to clean right before we come in with potential buyers. 
  • It’s time to start thinking about moving out:  be prepared by organizing things you are taking and donating/throwing away things you aren’t. 
  • If you are buying new appliances for your next home, let us know if you’d like to sell your current appliances to the buyer. 
  • Discuss offers that are coming in with your agent and let the negotiations begin. 
  • For each offer, consider all the factors: offer price, pre-approval letters, personal letters written by the buyers, contingencies like repairs/financing, earnest money deposits, and closing date requested. 
  • Once we have reached a purchase agreement, we’ll enter into escrow. During this time, we receive the move-out date and other duties, such as ordering a title report, scheduling the appraisal, and conducting an inspection. 
  • Meet with the property appraiser to make sure the price we are selling for is fair. Keep your home very clean and tidy before the appraiser appointment!
  • If the property inspection uncovers a serious issue (ranging from cracks in the foundation to replacing plumbing parts), the buyer reserves the right to back out. Be prepared to fix these issues or alter the price in keeping with what they want. Once we come to terms, we will ask the buyer to lift their contingencies in writing. 
  • Read through the closing documents in detail with your lawyer and us. 
  • Once those papers are verified, the property is sold!
  • Schedule your move-out date with the moving company. 
  • Cancel utilities/services or transfer to your new address.
  • Hand over the keys and ride off into the sunset! 

We hope you found this guide helpful and informative to the (sometimes) long process of selling a home. We would be thrilled to assist you in your sale and promise to make this important milestone as seamless as possible. We look forward to speaking with you soon!

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